Telegraph.co.uk now ‘The Telegraph’

Telegraph Media Group has given its national newspaper site a minor makeover, dropping its Telegraph.co.uk banner in favour of “The Telegraph”. A statement said the emphasis was on harmonising the newspapers’ visual style across all print, web and mobile services.

“We’re calling the overall effect a ‘refresh,’ much more than adding a new coat of paint but short of a comprehensive redesign,” it said.

(Source: Press Gazette)

This article appears in issue 260 of Media Digest.

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