NYT bids to stay visible

The New York Times claims it will not be alienated from the “online conversation” when it goes behind a paywall next year, reports Journalism.co.uk.

Janet Robinson, president and CEO of the New York Times Company, insists the newspaper will remain part of the “open web ecosystem”.

Third party websites will, she says, refer millions of web users to the the NYT’s site by employing a “first click free” strategy, where readers can view one page for free before being prompted to subscribe.

(Source: Journalism.co.uk)

This article appears in issue 256 of Media Digest.

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(Source: POLIS)

 

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