FT app makes a million

The Financial Times’s iPad app has brought in more than £1 million in advertising revenue since its launch in May.

The paper’s deputy chief executive, Ben Hughes, claims that the app has more than 400,000 subscribers, accounting for 10 per cent of its new digital subscriptions.

Currently, traditional print advertising makes up 40 per cent of the FT’s revenue, Hughes telling the MediaGuardian Changing Advertising Summit that print advertising “isn’t dead”.

(Source: MediaGuardian)

This article appears in issue 256 of Media Digest.




“Before we all sink into a slough of digital dystopian despair, it might be worth considering this: is this a sign of the strength, not weakness, of revelatory journalism in the digital age?”

Charlie Beckett, director of POLIS at the London School of Economics, reacts to news that the UK government forced the Guardian into destroying hard drives that contained information leaked by Edward Snowden.

(Source: POLIS)


Subscribe to Media Digest via Email

Enter your email address to subscribe to Media Digest and receive notifications of new stories by email.

Latest Media Industry News, Independent News and Media, UK