Facebook Messages, the newly integrated communication service, “is not email”, according to Facebook founder Mark Zuckerburg.
The “social inbox and seamless messaging” platform, however, does mean users will be able to set up an @facebook.com email address. It will combine messages sent through Facebook with three other platforms: instant messages (IMs), text messages, and emails.
Zuckerberg said the system would be better at filtering spam than current email providers. Settings can be altered in a similar way to current Facebook privacy options, allowing messages through from “Friends only” or “Friends of Friends”, for example.
Conversation histories going back years can also be saved indefinitely – making Facebook’s director of engineering, Andrew Bosworth, “jealous” that the “next generation” will be able to retain every online exchange with their partner or friends.
For those who may consider that unhealthy, Bosworth stressed that threads could also be deleted.
(Source: Brand Republic)
This article appears in issue 261 of Media Digest.